Mark Forsyth presents the secret of writing unforgettable phrases, uncovering the techniques that have made immortal such lines as ‘To be or not to be’ and ‘Bond. James Bond.’ -br- In his inimitably entertaining and witty style, he takes apart famous quotations and shows how you too can write like Shakespeare, Oscar Wilde or John Lennon. -br- -br- Crammed with tricks to make the most humdrum sentiments seem poetic or wise, The Elements of Eloquence reveals how writers through the ages have turned humble words into literary gold – and how you can do the same. -br- ‘An informative but highly entertaining journey through the figures of rhetoric … Mark Forsyth wears his considerable knowledge lightly. He also writes beautifully.’ David Marsh, Guardian -br- Mark Forsyth is a blogger and author who was given a copy of the Oxford English Dictionary as a christening present and has never looked back. In 2009 he started the Inky Fool blog in order to share his heaps of useless information with a verbose world.
